KARATE COMBAT: FIGHTER PROFILES

TYPE

Platform Launch Content

Involvement

Story Development, Content Production, Post-Production

Location

Global

Ambition

Develop a series of videos highlighting various fighters under the Karate Combat umbrella.

Action

After a research and development phase, we produced mini-documentaries highlighting each fighters’ unique backgrounds, what intrigues them about Karate Combat, and why they think they will be the top contender on the platform.

Impact

We translated Karate Combat’s unique, arcade game style and blended it seamlessly into a documentary format to heighten the brand, create fighter loyalty, and generate excitement around the launch of this new fight category.